The Interns presented by Allied Insurance, is a reality TV show designed to seek potential talent and skill for the marketing and advertising industry. In each episode teams will be assigned projects related to marketing, including social media & cause marketing. Each team consists of 5 students from each institute. The winning team will be rewarded with a guaranteed job from Allied Insurance & sponsors along with other prizes. During the show other companies can also express interest for specific interns (including those eliminated) and these will be updated in every show.